The Leadership Team
The RXTransparent team is expert and experienced. Please don’t hesitate to contact us with any questions you might have regarding our pharmacy efficiency solutions.
“One of the things I’m truly thankful for is my team and the faith that they’ve had in me and in my vision. I am incredibly lucky and humbled by my team, even leaving well-paying careers to really kind of come on this adventure, to really kind of take a whirl in the startup space.
“You know, I am not in my 20s. So I have 20 years of industry experience or what have you, and it’s very different, here in Philadelphia, when the local newspaper calls us one of the stellar startups in healthcare. The other founder-entrepreneurs that I was standing up onstage next to are like, less than 30. I’m like, OK, this is a little different, but whatever! So absolutely, I want to give thanks to all of the folks who helped me build this thing, because without them, it just wouldn’t have come together.”
–Dwight deVera, CEO
CEO - President
Mr. deVera is the visionary for RXTransparent as well as an industry expert. Innovation and analytics are the pillars that guide the RXTransparent strategy which continue to expand under his leadership. He was previously Senior Vice President of North American Operations for arcplan Inc., a German analytics and planning software company. Recognized nationally as an expert in analytics and most recently in healthcare, he has received many healthcare and technology industry awards and accolades, and his work has also been featured in Forbes magazine. Mr. deVera has had the honor of speaking at Oracle multiple times. Dwight often participates in DSCSA and Block Chain technology panels. Furthermore, Dwight has over 20 years as a clinician and leader in emergency services.
Chief Operating Officer
Mr. Doyle is responsible for overseeing the operations and growth initiatives for the organization. With over 30 years of leadership experience in the healthcare industry, Patrick has extensive expertise in building strategic customer relationships, and his passion for customer success is the foundation of the company culture. Patrick’s strong foundation began at the University of Pennsylvania Health System as a clinical technician. Prior to working with RXTransparent, Mr. Doyle was a senior executive for a leading healthcare organization in the metropolitan Philadelphia area, he held multiple roles within the organization before assuming the role of COO. He led the organization through many negotiations where his expertise in purchasing and supply chain reaped efficiency and effectiveness. Patrick also serves on the board of directors for numerous non-profit civic organizations and is a member of the Rotary Club International.
V.P. of Engineering
Mr. Cabral brings more than 20 years of hands-on experience in building and engineering software solutions across a wide variety of industries. As VP of Engineering, Mr. Cabral oversees the architecture and implementation of all operational aspects of RXTransparent’s core products and solutions including design and development of its supporting systems. Most recently, Mr. Cabral served as Principal Architect at COMPAS Technologies, a SaaS startup in San Francisco, where he was responsible for architecting and migrating product and engineering to a modern technology platform. In addition, Mr. Cabral has successfully delivered countless critical solutions for many of the Silicon Valley’s most forward-thinking companies including Genentech, PayPal, and eBay.
Director of Marketing
Ms. Forster brings over 20 year of experience in the healthcare industry as a leader, provider and educator (American Red Cross) at the local, state and federal levels. She holds a leadership role with the PA-4 Disaster Medical Assistance Team, U.S. Health and Human Services. Ms. Forster has shared her extensive experience with local and national audiences on various disaster topics. She brings with her a vast background in campaign marketing and promotions. Her passion for marketing drives the initiatives for RXTransparent by generating awareness, capturing leads, and harnessing thought leadership opportunities. Pam has been a dedicated volunteer in her community serving in many different roles, currently as the Treasurer of her local volunteer fire house. Ms. Forster has participated in multiple faith-based missions’ trips in the past, and hopes to continue in the future.
Director of Client Services
Ms. Demilio has over 20 years of professional experience. She oversees the customer implementation process as well as ongoing customer requests. Prior to RXTransparent, at Ebay Enterprise, she held a senior role in Client Services managing eCommerce accounts as a strategic marketing partner which included managing client relationships, driving client deliverables as well as aligning strategic initiatives. Digital marketing coupled with web development were a strong focus during her time at Ebay Enterprise. She also has a strong affinity for team management that is client focused, she is passionate about career pathing for her team. Her strong business acumen was established when she opened the successful family restaurant, Maria’s Ristorante. Ann’s love for marketing, advertising, managing a team started at Harmelin Media where she grew in her traditional media buying role into a digital marketing expert.
Ms. Fricker is a seasoned sales professional with a career that began as a clinical technician in a hospital setting over twenty years ago with the Einstein Health System. She held a leadership role at Community Chiropractic in Business Development while mastering massage therapy for a number of years. Her affinity for sales led her to a career in real estate where she specialized in residential and commercial representation. Tammie’s clinical background along with her instinctive sales nature makes her a valuable player on the RXTransparent Sales Team.
“I put my team’s needs before mine. By giving people the freedom and resources to do what they need to do, and by creating an environment where they can succeed, we all get to a better place as an organization.”
–Dwight deVera, CEO